OpenAI announced its memory feature in February 2024 and made it publicly available last month. The feature stores users’ chat history to personalize responses to them and improve for others. The memory feature is enabled by default. To turn it off, click your profile name (in the lower left on a desktop browser) and then…

Starting an online store can be a daunting task, but with the right tools and guidance, it can be a rewarding and profitable venture, too. Whether you’re a seasoned entrepreneur or just starting out, creating an online store can help you reach a wider audience and grow your business. In this article, we’ll lead you…

Google’s Gemini has launched extensions that integrate with external platforms. Its YouTube extension is live and available for activation in the Gemini settings behind the “Extensions” tab. The extension lets users search and summarize YouTube videos inside Gemini. Here’s how it can help video marketing. Find Top Videos Native YouTube search is highly personalized by…

The beauty of the digital marketplace lies in its potential unconstrained by physical boundaries. Shouldn’t accessing it be smooth sailing without any obstacles? At Ecwid by Lightspeed, we recognize the importance of accessibility — that’s why our ecommerce platform follows standards issued under the Americans with Disabilities Act, or ADA. It isn’t just about ticking a box for inclusivity — it struck a chord with online store owners. One design template for Ecwid stores, in particular, proved to be a hit,…

Everyone knows that happy employees are more productive. And there are many ways for a company to show its appreciation to the people who make things happen, as well as to its business partners and customers. Company swag is definitely one of them. But there’s a thin line between ordinary and amazing company swag. So,…

Abandoned cart recovery can be a goldmine for ecommerce marketers, but not how one might think. In 2024, ecommerce shopping cart abandonment rates among U.S. adults hover around 70%, according to the Baymard Institute. It’s a big opportunity. Baymard suggests focusing on design, noting that “if we focus only on checkout usability issues which we…have…

Want to expand your product line with vivid, long-lasting prints?  If the answer’s yes, then you’ve come to the right place. Right now, direct-to-film (DTF) printing is one of the most versatile techniques available in the print industry. Most print methods are limited to a range of similar fabrics, like cotton and cotton-blended materials. With…

Artificial intelligence can reveal content gaps and opportunities to improve organic search rankings. It is also helpful for keyword research. Traditional keyword tools extend core terms with long-tail phrases. AI tools discover new terms by identifying related queries with the same search intent but not necessarily the same words. What follows are AI tools for…

Smart businesses know that strategic discounting isn’t just a temporary rush — it’s a revenue driver that can revitalize sales figures and influence customer loyalty. However, when discounting, there’s a fine line between boosting profits and devaluing your products or services. To make the most of this powerful revenue-generating strategy, it’s crucial to have a solid plan and use the right tools. In this article, we’ll explore the art of offering discounts…