Ask yourself: do you know how your customers end up in your store? If not, you’re not doing it right. Customers don’t appear in your online store ready to spend money by sheer luck. Their journey to purchase consists of different stages, and it may differ a lot for businesses in different niches. Understanding that journey is key to attracting, engaging, and retaining customers like a pro. If you want to increase your chances of converting visitors…

In today’s fast-paced and fiercely competitive business landscape, delivering exceptional customer service is absolutely crucial for achieving success. That’s why we had a chat with Kaia Madalińska from Text (formerly LiveChat) to get some valuable insights into the latest features in the customer service industry that help business owners deliver top-notch customer support. From Live Chat to Text Live Chat, a trusted customer service platform for over 20 years,…

Setting up a reliable payment system is an indispensable part of setting up a successful business online. That’s where PayPal comes in! PayPal is one of the most popular payment acceptance solutions on the market and can offer huge advantages for your growing business. Whether selling products on an ecommerce site, collecting donations, or freelancing services, integrating PayPal into your business can help take the hassle out of running payments and ensure that money is flowing…