E-commerce, Online Shopping & News
In this episode of the Ecwid Ecommerce Show, we dive into the world of multichannel selling. Selling online is no longer limited to just your own website. The landscape has evolved, and now it’s crucial to have a presence on various platforms, including marketplaces and social media. To shed light on this topic, we have invited a special guest, Mayon from Channable, who is an expert in the field of multichannel selling. Mayon will join us to share valuable insights…
Quick answer Choosing the right price for your online course you have to consider many things: vale for the students, cost recovery, revenue and competition. Taking all the aspects into account, you can go with 5 pricing models: Freemium One-time payment Subscription Tiered pricing Pay-Per-Module Continue reading to learn more about pricing your online courses the right way. Pricing a course is a crucial step in the process of sharing your knowledge…
As an ambitious business owner, you want to grow your business. One of the best ways to achieve this goal is by creating an online store with an exceptional user experience (UX). The online world is competitive, and potential customers browse thousands of websites daily. So, ensuring that your online store provides the best user experience possible is crucial. In this article, we will explain what user experience in ecommerce is, the difference between…
Chances are you’ve come across the concept of customer journey mapping. It’s a widely recognized and valuable tool utilized in marketing and sales strategies. It is used to gain insights into the customer experience and enhance it accordingly. But what exactly does it consist of? Customer journey mapping involves the process of visually illustrating every touchpoint and interaction a customer has with your business, from the initial awareness stage through the purchase and post-purchase stages.…
In an era where purchase decisions are heavily influenced by online reviews, having a strong online reputation and lots of positive customer testimonials is essential for any ecommerce store. Studies have shown that 87% of consumers say online reviews impact their purchase decisions, and 84% trust online reviews as much as personal recommendations from friends or family. With this in mind, it is crucial for you, as a store owner, to be able to collect and display customer reviews…
Ask yourself: do you know how your customers end up in your store? If not, you’re not doing it right. Customers don’t appear in your online store ready to spend money by sheer luck. Their journey to purchase consists of different stages, and it may differ a lot for businesses in different niches. Understanding that journey is key to attracting, engaging, and retaining customers like a pro. If you want to increase your chances of converting visitors…
In today’s fast-paced and fiercely competitive business landscape, delivering exceptional customer service is absolutely crucial for achieving success. That’s why we had a chat with Kaia Madalińska from Text (formerly LiveChat) to get some valuable insights into the latest features in the customer service industry that help business owners deliver top-notch customer support. From Live Chat to Text Live Chat, a trusted customer service platform for over 20 years,…
Setting up a reliable payment system is an indispensable part of setting up a successful business online. That’s where PayPal comes in! PayPal is one of the most popular payment acceptance solutions on the market and can offer huge advantages for your growing business. Whether selling products on an ecommerce site, collecting donations, or freelancing services, integrating PayPal into your business can help take the hassle out of running payments and ensure that money is flowing…